Category: Company News

The Cloud is Revolutionising Call Management

One of the most common benefits of cloud-based call management applications is their accessibility on any device at any time.  More important than this, is the accessibility of the right information at the right time. This may be via at-a-glance dashboards, text messages or email alerts, for example.  Expectations of business analytics applications run high…

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The benefits of adding call analytics and recording to your Customer Journey Map

Understanding the ‘customer experience’ is increasingly seen as the key to competitive advantage. Creating a good customer experience is all about knowing what the customer wants and how the customer wants to obtain it. Given the many channels through which customers can engage with a business, organisations are building Customer Journey Maps (CJM) to help…

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Insights from Broadsoft Connections 2015 

By Tony Martino The recent presentation by Taher Behbehani, the Chief Marketing Officer at The BroadSoft Connections event in Phoenix, Arizona was extremely engaging. He described how behaviours in the world of business are constantly changing and how the use of mobile and messaging apps are transforming business communications. His story of attending a One…

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Advice on expanding into the US

Having successfully established a US arm to his business, Tony Martino, MD of Tollring provides his top tips for those considering international expansion:I’d encourage working internationally but caution that it is not a task to be taken lightly. The investment may take some time to match the results, so there needs to be board level…

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Are you maximising your investment in IP telephony?

According to a recent report from technology research firm Frost & Sullivan, hosted IP telephony and unified communications and collaboration (UCC) have reached mass adoption, as organisations increasingly turn to cloud infrastructure.  Both small and larger organisations are driving this phenomenal growth in IP telephony as they use it to boost productivity, enhance flexibility and…

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